Shift Content Mix Toward Reels
Stephanie Jo's Reels ER (4.52%) is nearly double the static Posts ER (2.42%), showing the audience responds far better to video.
Details
Since Reels also get higher reach for accounts under 50K followers, prioritizing Reels for at least 3-4 of the next 5 posts can pull the overall 2.45% ER closer to the nano benchmark range of 3.5-8%.
