Sophia Watts's InstagramEngagement

Powered by Snippet

sophiahillll
Sophia Watts

@sophiahillll · 1.5M followers

0.00%

Top 20% of creators your size

Your audience is 2x more engaged than average

$5K-$25K per post

Get brand deals

We will start with this profile.

LowAverageGoodExcellent
16.4K
Median Likes
144
Median Comments
20
Posts Analyzed
$5K – $25Kper sponsored post

Based on 1.5M followers · 1.11% engagement

Next step

Want brands to pay you?

Snippet can use this instagram result for @sophiahillll to find brands, write emails, and help you close deals.

Your post rate

$5K-$25K

What Snippet does next

Comes next

Find brands

Brands that already pay instagram creators and fit your audience.

Write emails

Use @sophiahillll's $5K-$25K post rate so brands know what to pay.

Follow up

If a brand replies, Snippet keeps the deal moving.

First message

I'd show brands why @sophiahillll's instagram audience is a fit and ask for $5K-$25K per post.

Want Snippet to find brands and send the emails?

Close deals for me

No charge today

Next steps

What to fix next

Simple fixes that can help brands take you more seriously.

Move 01

Convert Comments With Carousel Posts

Their like/comment ratio is 88.3:1, meaning comments are their weakest engagement signal — yet carousels benchmark at 0.55% ER versus static images at 0.45%, making them their highest-leverage format for driving saves and multi-tap interactions that prompt responses.

Details

End every carousel with a direct question or poll prompt on the final slide to convert passive swipes into comments. Even a modest improvement in comment volume would meaningfully lift their 1.11% ER closer to the 2% upper ceiling for their mid-tier-adjacent audience behavior.

Move 02

Post Reels To Defend Their ER

Their current 1.11% ER is rated 'good' for the macro (1M+) bracket, where the average floor is 0.5-1%, but that buffer is thin — one low-performing content cycle could push them below benchmark.

Details

Reels command a 20-40% engagement premium over other formats per industry data, so committing to at least 2 Reels per week in their next 20-post cycle directly protects and grows their median 16,362 likes baseline. Track per-format ER separately to confirm Reels are outperforming their current 1.12% posts ER before scaling.

Move 03

Leverage ER To Negotiate Higher Brand Rates

73% of brands prioritize engagement rate over follower count, and their 1.11% ER exceeds the macro-tier average benchmark of 0.5-1%, giving them a concrete data point to justify rates above the standard $10-25 per 1,000 followers floor — which on their 1,485,117 followers equates to $14,851-$37,128 per feed post.

Details

Their current estimated brand deal value of $5,000-$25,000 per post is therefore likely underpriced; publish a rate card citing their above-benchmark ER to close deals faster, as creators with published rate cards close 40% faster than those without.

Free · No sign-up needed

What does your Instagram say about you?

Get a free analysis like Sophia Watts's: engagement rate, brand deal value estimate, and personalized tips.

Analyze your Instagram
Sophia Watts's Instagram Engagement Rate: 1.11%