Megan • Blue Ridge Mountains Travel's InstagramEngagement

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smoky.mountain.soul
Megan • Blue Ridge Mountains Travel

@smoky.mountain.soul · 161.3K followers

0.00%

Average for creators your size

$500-$2K per post

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LowAverageGoodExcellent
1.1K
Median Likes
33
Median Comments
20
Posts Analyzed
$500 – $2Kper sponsored post

Based on 161.3K followers · 0.72% engagement

Next step

Want brands to pay you?

Snippet can use this instagram result for @smoky.mountain.soul to find brands, write emails, and help you close deals.

Your post rate

$500-$2K

What Snippet does next

Comes next

Find brands

Brands that already pay instagram creators and fit your audience.

Write emails

Use @smoky.mountain.soul's $500-$2K post rate so brands know what to pay.

Follow up

If a brand replies, Snippet keeps the deal moving.

First message

I'd show brands why @smoky.mountain.soul's instagram audience is a fit and ask for $500-$2K per post.

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Next steps

What to fix next

Simple fixes that can help brands take you more seriously.

Move 01

Convert Static Posts to Carousels

Their current engagement rate of 0.72% sits below the 1-2% mid-tier benchmark, and their like/comment ratio of 58.7:1 suggests passive scrolling rather than active interaction.

Details

Carousels have a documented format ER of 0.55% but drive deeper session time and swipe interactions that Instagram's algorithm rewards — shifting even 50% of their static posts (which benchmark at 0.45% ER) to carousels can meaningfully close the gap toward the 1% floor for their follower bracket. Start by repurposing their top-performing static content into 5-7 slide carousels with a strong hook on slide one and a question or CTA on the final slide to pull comments up from their current median of 33.

Move 02

Add Direct Questions to Drive Comments

Their like/comment ratio of 58.7:1 is a red flag — with a median of 1,124 likes but only 33 comments per post, their audience is passively double-tapping rather than engaging in conversation, which suppresses their overall ER of 0.72% well below the 1-2% mid-tier average.

Details

Every caption should end with a single, specific question tied to their Smoky Mountain content — for example, 'What trail would you hike first?' — to convert even a fraction of those 1,124 likers into commenters. Doubling their median comments from 33 to 66 while holding likes steady would meaningfully lift their ER and signal higher-quality engagement to the 73% of brands that prioritize engagement rate over follower count.

Move 03

Publish a Rate Card to Close Brand Deals

Their estimated brand deal value of $500-$2,000 per post is likely being undercut because Megan • Blue Ridge Mountains Travel lacks a published rate card — creators who have one close deals 40% faster according to industry data.

Details

At 161,335 followers, their baseline feed post rate should sit between $1,613 and $4,033 using the $10-$25 per 1,000 followers industry standard, and Reels command an additional 20-40% premium on top of that. Build a one-page rate card listing their feed post rate, a Reels rate with the premium applied, and add-ons for usage rights (+25-50%) and 30-day exclusivity (+30-40%) so brands see clear, justified pricing rather than negotiating Megan • Blue Ridge Mountains Travel down to the low end of their current $500-$2,000 range.

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Megan • Blue Ridge Mountains Travel's Instagram Engagement Rate: 0.72%