Shift Posting Strategy to Reels
Skye's current engagement rate of 0.02% is critically below the 2.5-5% benchmark for micro-tier accounts, but Reels are proven to get higher reach for accounts under 50,000 followers — which includes Skye's 39,184.
Details
Prioritize publishing Reels as their primary format for the next 30 days, since industry data shows Reels command a 20-40% premium in both reach and brand deal value, and closing that gap toward even 1% ER would dramatically improve their $60-$250 per post brand deal positioning.
