Prioritize Static Posts Over Reels
Sincere's Posts ER of 2.24% is more than 10x higher than the Reels ER of 0.2%, and Reels performance also sits well below the 0.52% industry benchmark for Reels.
Details
Shifting primary content investment toward static/carousel posts, which are clearly resonating better with the 576,538 followers, and treating Reels as a secondary experiment until performance improves is recommended.
