Shift Posting Mix Toward Reels
Reels are already outperforming the overall account with an 8.1% engagement rate versus the 7.87% average — and industry benchmarks confirm Reels get higher reach for accounts under 50K followers like Simy Khera | Beauty, Fashion & Lifestyle Influencer | Mumbai at 1,105.
Details
Prioritize Reels as the primary format by posting at least 2 Reels for every 1 static image to compound that reach advantage and push the overall ER even higher.
