Shift Feed Strategy Toward Reels
Reels are dramatically outperforming static posts — a 134.89% Reels ER versus just 1.1% for standard posts.
Details
Since industry benchmarks confirm Reels get higher reach for accounts under 50K followers (Simran Kaur Bal is at 40,257), prioritizing Reels in the posting cadence is the single highest-leverage move possible right now. Aim to replace at least half of the current static post schedule with Reels to capitalize on this outsized performance gap.
