Shift Budget Toward Reels Production
ilaria's Reels already outperform static posts with a 2.27% ER versus the 1.86% account average, proving the format resonates more with the audience.
Details
Industry benchmarks confirm Reels get higher reach for accounts under 50K followers, and at 1,671 followers the account is well within that window. Aiming to make at least 50% of the next 10 posts Reels will compound that reach advantage and push the overall ER closer to the nano-tier benchmark of 3.5-8%.
