Shift Reels Budget Toward Posts
saphera (saf•ra) - toronto artist 🧿 Posts are generating a 3.8% engagement rate while saphera (saf•ra) - toronto artist 🧿 Reels are significantly underperforming at just 0.53% — nearly 7x lower.
Details
Since their static and carousel posts are already outperforming the industry Reels benchmark of 0.52%, prioritize publishing more feed posts and carousels until they identify what is causing Reels underperformance, such as weak hooks, poor audio choice, or mismatched content format.
