Shift to Carousels to Lift ER
The current engagement rate of 0.02% is drastically below the macro-tier benchmark of 0.5-1%, and median likes are effectively negligible.
Details
Industry data shows carousels average 0.55% ER — the highest of any format — so replacing static posts with multi-slide carousels across the next 10 posts gives sabrinaclaudio the best format-level lever to close that gap immediately.
