Rhea's InstagramEngagement

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rufusreads
Rhea

@rufusreads · 11.7K followers

0.00%

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$75-$250 per post

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LowAverageGoodExcellent
224
Median Likes
19
Median Comments
20
Posts Analyzed
$75 – $250per sponsored post

Based on 11.7K followers · 2.06% engagement

Next step

Want brands to pay you?

Snippet can use this instagram result for @rufusreads to find brands, write emails, and help you close deals.

Your post rate

$75-$250

What Snippet does next

Comes next

Find brands

Brands that already pay instagram creators and fit your audience.

Write emails

Use @rufusreads's $75-$250 post rate so brands know what to pay.

Follow up

If a brand replies, Snippet keeps the deal moving.

First message

I'd show brands why @rufusreads's instagram audience is a fit and ask for $75-$250 per post.

Want Snippet to find brands and send the emails?

Close deals for me

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Next steps

What to fix next

Simple fixes that can help brands take you more seriously.

Move 01

Shift Feed Mix Toward Carousels

The account's posts ER sits at 1.94%, which trails the micro-tier benchmark of 2.5-5% — carousels are the highest-performing format at 0.55% average ER versus 0.45% for static images, making them the clearest lever for closing that gap.

Details

An audit of the last 20 posts should identify how many are static images, then at least half of upcoming static posts should be replaced with carousel formats covering book breakdowns, reading lists, or annotation walkthroughs. Even a modest lift toward the 0.55% carousel benchmark across the 11,749 followers could meaningfully push the overall ER closer to the 2.5% micro-tier floor.

Move 02

Use Reels to Expand Organic Reach

Industry data confirms Reels get higher reach for accounts under 50K followers — and at 11,749 followers Rhea is squarely in that window, yet a like/comment ratio of 32.3:1 suggests the current content is driving passive consumption rather than discovery-driven new audiences.

Details

Committing to posting at least two Reels per week using high-retention hooks in the first three seconds, such as a controversial book take or a rapid-fire recommendation, will trigger the algorithmic reach boost. Since Reels also command a 20-40% rate premium over standard feed posts, building a Reels library now directly strengthens future brand deal negotiations.

Move 03

Convert Comments Into Conversation Loops

The median comment count of 19.0 per post is a genuine strength, but a like/comment ratio of 32.3:1 means most of the audience is still lurking rather than engaging — replying to every comment within the first 60 minutes of posting signals to the algorithm that the content is generating active conversation, which can extend post reach without any additional content spend.

Details

Each caption should end with a single, specific question tied to the post — for example, 'Which of these three books would you read first and why?' — to lower the barrier for first-time commenters. Since 73% of brands prioritize engagement rate over follower count, pushing the 2.06% ER toward the 2.5% micro-tier benchmark through comment volume is one of the highest-ROI actions Rhea can take before pitching the next brand deal.

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Rhea's Instagram Engagement Rate: 2.06%