Shift Budget Toward Reels Immediately
Ritika's Reels are generating a 183.88% engagement rate compared to just 1.72% on posts, a gap that demands an immediate content pivot.
Details
Since industry benchmarks confirm Reels get higher reach for accounts under 50K followers — and the account sits at 14,407 — the algorithm is actively rewarding this format for this tier. Aiming to make at least 70% of the next 10 uploads Reels will compound that reach advantage and pull the blended account ER closer to the 2.5-5% micro-tier benchmark.
