Shift More Budget Toward Reels Content
Riya's Reels are already outperforming static posts — 8.97% ER versus 6.56% for posts — and industry data confirms Reels get higher reach for accounts under 50K followers like this one at 3,255.
Details
Increasing Reels output to at least 60% of the weekly content mix will capitalize on that algorithmic reach advantage and push the overall account ER closer to the current 9.19% profile benchmark.
