Prioritize Feed Posts Over Reels
The Posts ER for Ravage India™ sits at 67.13% compared to just 15.48% for Reels, a massive 4x gap that runs counter to the usual pattern of Reels outperforming for sub-50K accounts.
Details
The content calendar should shift toward more carousels and static posts (which industry benchmarks peg at 0.55% and 0.45% ER respectively, far below the actual numbers) since that is clearly what the 5,936 followers respond to.
