Drive More Comments Per Post
The like/comment ratio is 139.6:1 (median 1,155.5 likes vs just 11.5 comments), which is heavily skewed toward passive engagement.
Details
Adding explicit comment CTAs (e.g., 'drop your answer below') and asking polarizing or opinion-based questions in captions can close this gap and push the 1.12% ER closer to the top of the 1-2% mid-tier benchmark range.
