Prioritize Higher-Engagement Reels
Reels generate a 6.58% ER for the account versus 4.84% for posts, so Reels should be the primary publishing format.
Details
With 2,386 followers, the account is well below the 50K-follower threshold where industry benchmarks report that Reels typically receive higher reach; use a clear opening hook and one direct call to comment in each Reel.
