Prioritize Reels to Maximize Engagement
Zeta bosio♡˖꒰ᕕ༚ᕆ⑅꒱ Reels are already outperforming their overall account ER at 4.89% versus 4.19%, meaning Reels generate roughly 0.7 percentage points more engagement per post.
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Given that their mid-tier benchmark is only 1-2% average ER, Zeta bosio♡˖꒰ᕕ༚ᕆ⑅꒱ is significantly outperforming the industry — protect that edge by shifting more of their 24-post content mix toward Reels. Aim to make at least 60% of their next posting cycle Reels to compound that performance advantage.
