Shift Budget Toward Reels Content
Piyush Bhidola's Reels are already outperforming their static posts by over 3x — Reels ER sits at 3.08% versus Posts ER of 0.95% — yet their overall account ER of 1.04% suggests Reels are underrepresented in their 21 analyzed posts.
Details
Immediately increase their Reels output to at least 60-70% of their posting schedule to pull their blended ER closer to the 2.5-5% micro-tier benchmark. This single format shift is their highest-leverage move right now.
