Replace Reels With More Posts
Pinkal Patel π§π»ββοΈ's Reels ER is critically low at 0.27% compared to their Posts ER of 1.86% β that is nearly a 7x performance gap.
Details
Shift their content calendar to prioritize static images and carousels, which industry benchmarks show outperform Reels in engagement rate (carousels at 0.55%, static at 0.45%), and double down on the format that is already driving their stronger 1.86% posts ER.
