Shift Content Mix Toward Reels
The Reels ER (0.07%) is 7x higher than the static Posts ER (0.01%), yet both sit far below the micro-tier benchmark of 2.5-5%.
Details
Since Reels also get higher reach for accounts under 50K followers, Pik Store Samarinda should prioritize Reels over static images to close this gap and rebuild algorithmic reach.
