Go All-In On Reels Now
The Reels ER is 7.05% compared to the overall account ER of just 0.04% — that gap is the biggest opportunity.
Details
Since Peter Day | Athlete & Business Coach for Gym Owners has under 50K followers, industry benchmarks confirm Reels get higher reach for accounts in this tier, and the data proves the format is already resonating. Shift the posting mix to prioritize Reels as the primary content format immediately, aiming for at least 3-4 Reels per week to compound that reach advantage.
