Shift Content Mix Toward Reels
lhaynn ๐ท's Reels ER sits at 1.36% versus just 0.82% for static/carousel posts โ a 66% engagement gap.
Details
Since Reels also get higher reach for accounts under 50K followers, prioritizing Reels in at least 4 of the next 5 posts would lift the overall 0.97% ER closer to the nano tier average of 3.5-8%.
