Convert Comments With Carousel Posts
Otto's like-to-comment ratio is 111.4:1, meaning followers are liking but not conversing — carousels are proven to drive deeper interaction and hold attention across multiple frames.
Details
With their current median of 8.5 comments per post, adding a question or poll prompt on the final carousel slide gives followers a clear reason to respond. Even a modest comment lift would strengthen their already excellent 5.47% ER and push it further above the nano-tier average of 3.5-8%.
