Prioritize Static Posts Over Reels
LifeTML🩰📸's Posts ER sits at 19.17% compared to just 5.28% for Reels — a massive gap that inverts the usual pattern where Reels typically outperform for accounts under 50K followers.
Details
The content calendar should lean more heavily on static/carousel posts, since these are already driving nearly 4x the engagement of the Reels.
