Prioritize Posts Over Reels
๐๐ซ๐๐๐ก๐ฃ๐จ๐ญ ๐๐๐ญ๐ฐ๐๐ซ's Posts ER (3.15%) outperforms the Reels ER (2.84%), even though industry data shows Reels typically get higher reach for accounts under 50K followers.
Details
Shifting the content mix toward carousels and static posts is recommended, since carousels benchmark at 0.55% ER vs Reels' 0.52%, aligning with what's already working for the 1,812-follower audience.
