Shift Budget Toward Carousel Posts
The current overall engagement rate for NZ Pets Community Page 🇳🇿 is 0.49%, well below the nano-tier benchmark of 3.5-8%.
Details
The Posts ER of 0.72% already outperforms the Reels ER of 0.44%, and industry benchmarks show carousels average 0.55% ER versus 0.52% for Reels — making carousels the highest-ceiling format. Aim to replace at least 2 of the next 5 Reels with multi-slide carousel posts featuring pets, and track whether median likes climb above their current 24.0.
