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@nilsani · 359.2K followers
Top 5% of creators your size
Your audience is 3x more engaged than average
Based on 359.2K followers · 2.29% engagement
Next step
Snippet can use this instagram result for @nilsani to find brands, write emails, and help you close deals.
Your post rate
$2K-$10K
What Snippet does next
Comes nextFind brands
Brands that already pay instagram creators and fit your audience.
Write emails
Use @nilsani's $2K-$10K post rate so brands know what to pay.
Follow up
If a brand replies, Snippet keeps the deal moving.
First message
I'd show brands why @nilsani's instagram audience is a fit and ask for $2K-$10K per post.
Next steps
Simple fixes that can help brands take you more seriously.
Static and carousel posts are outperforming Reels significantly — Posts ER sits at 2.9% versus Reels ER at just 1.24%.
Details
Given that the industry benchmark for Reels ER is 0.52%, the content is already punching well above average, so prioritizing feed posts and carousels in the content mix will directly lift the overall 2.29% account ER. Nil Sani should aim to publish at least 2 feed posts for every 1 Reel until Reels ER closes the gap with post ER.
A Like/Comment ratio of 392.1:1 against a median of 40 comments per post signals that the audience is passively consuming rather than actively conversing, which suppresses the engagement score.
Details
Ending every caption with a single, specific question tied to the post content is one of the fastest, zero-cost tactics to drive comment volume and push the 2.29% ER higher within the mid-tier bracket where the benchmark ceiling is 2%. Even moving from 40 to 80 median comments per post would meaningfully improve the engagement rate across the 29 posts analyzed.
With an engagement rate of 2.29% rated excellent for the 359,221-follower mid-tier bracket, and an estimated brand deal value of $2,000–$10,000 per post, Nil Sani is in a strong negotiating position — but 73% of brands prioritize engagement rate over follower count, meaning the above-benchmark ER is the biggest selling asset.
Details
Creators with a published rate card close deals 40% faster, so pricing should be formalized now: use the $10–$25 per 1,000 followers baseline, apply the 20–40% Reels premium where applicable, and add 25–50% for usage rights to anchor every inbound inquiry.
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