Audit Reels Before Scaling
At 4,254 followers, Instagram’s benchmark says Reels get higher reach for accounts under 50K, while nichole's reported Reels ER is 3,312.29% versus 3.82% for posts.
Details
Keep using Reels for discovery, but check each Reel’s reach, likes, and comments in Insights to verify the 3,312.29% figure before repeating the format.
