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@nicholas.puru · 67.7K followers
Average for creators your size
Based on 67.7K followers · 0.41% engagement
Next step
Snippet can use this instagram result for @nicholas.puru to find brands, write emails, and help you close deals.
Your post rate
$125-$500
What Snippet does next
Comes nextFind brands
Brands that already pay instagram creators and fit your audience.
Write emails
Use @nicholas.puru's $125-$500 post rate so brands know what to pay.
Follow up
If a brand replies, Snippet keeps the deal moving.
First message
I'd show brands why @nicholas.puru's instagram audience is a fit and ask for $125-$500 per post.
Next steps
Simple fixes that can help brands take you more seriously.
The posts ER sits at 0.44%, matching the static image benchmark of 0.45% and trailing far behind the micro-tier average of 2.5-5%.
Details
Carousels benchmark at 0.55% ER industry-wide, so shifting the content mix toward multi-slide carousels could close part of that gap without changing the follower base of 67,667.
The like/comment ratio is 1.0:1 (median 131.5 likes vs 148.0 comments), which is unusual since likes typically far outpace comments — this signals weak visual hooks that aren't driving passive engagement (likes) despite audience attention (comments).
Details
Testing stronger opening visuals and clear CTAs in captions can push median likes up toward a healthier ratio and move overall ER above the current 0.41% toward the 2.5-5% micro-tier benchmark.
With 73% of brands prioritizing engagement rate over follower count, the 0.41% ER (below the 2.5-5% micro-tier benchmark) is likely capping Nick Puruczky | AI Automation at the lower end of the $125-$500 estimated deal value — publishing a transparent rate card can help, since creators with published rate cards close deals 40% faster.
Details
Pairing this with Reels, which command a 20-40% rate premium, can justify pricing toward the higher end of the bracket.
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