Shift Volume From Reels to Posts
Namita Dubey's Posts are outperforming Namita Dubey's Reels by a significant margin — 5.0% ER vs.
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2.38% ER — yet both formats likely compete for the same posting slots. Audit Namita Dubey's last 25 analyzed pieces of content and deliberately increase the share of static posts and carousels relative to Reels until their blended account ER stabilizes closer to their Posts benchmark of 5.0%. Since Namita Dubey is already well above the mid-tier average of 1-2%, protecting that advantage by leaning into their strongest format is the highest-leverage move available right now.
