Morgan Westbrooks's InstagramEngagement

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morgandwestbrooks
Morgan Westbrooks

@morgandwestbrooks · 1.2M followers

0.00%

Top 20% of creators your size

$5K-$25K per post

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We will start with this profile.

LowAverageGoodExcellent
7.5K
Median Likes
121
Median Comments
24
Posts Analyzed
$5K – $25Kper sponsored post

Based on 1.2M followers · 0.63% engagement

Next step

Want brands to pay you?

Snippet can use this instagram result for @morgandwestbrooks to find brands, write emails, and help you close deals.

Your post rate

$5K-$25K

What Snippet does next

Comes next

Find brands

Brands that already pay instagram creators and fit your audience.

Write emails

Use @morgandwestbrooks's $5K-$25K post rate so brands know what to pay.

Follow up

If a brand replies, Snippet keeps the deal moving.

First message

I'd show brands why @morgandwestbrooks's instagram audience is a fit and ask for $5K-$25K per post.

Want Snippet to find brands and send the emails?

Close deals for me

No charge today

Next steps

What to fix next

Simple fixes that can help brands take you more seriously.

Move 01

Shift Feed Strategy Toward Reels

Morgan Westbrooks' Reels are outperforming static posts by a significant margin — 4.96% ER versus 0.62% for standard posts — yet only a portion of the 24 analyzed posts appear to be Reels.

Details

Prioritize publishing at least 3-4 Reels per week to capitalize on that performance gap and pull the overall account ER closer to the top of the macro benchmark range of 0.5-1%. Audit the last 24 posts and identify which content themes drove the highest Reels engagement, then replicate those formats consistently.

Move 02

Reduce Like-to-Comment Ratio Actively

A like/comment ratio of 73.5:1 against a median of only 120.5 comments per post signals that the audience is passively consuming rather than actively conversing, which suppresses algorithmic distribution.

Details

End every caption with a single, specific question tied to the content topic to lower that ratio — even moving from 120.5 to 180+ median comments would meaningfully signal higher engagement quality to brands, given that 73% of brands prioritize engagement rate over follower count. Reply to the first 20-30 comments within the first hour of posting to trigger comment-thread depth and boost early algorithmic momentum.

Move 03

Publish a Rate Card to Close Deals Faster

With 1,210,299 followers and an estimated brand deal value of $5,000-$25,000 per post, negotiation efficiency is being left on the table — creators with published rate cards close deals 40% faster.

Details

Build a one-page rate card anchored to the Reels premium: using the $10-$25 per 1,000 followers baseline, the feed post floor is approximately $12,000, and Reels should command a 20-40% premium on top of that, putting Reels rates between $14,400 and $16,800 at minimum. Include a usage rights line item adding 25-50% to the base rate and a 30-day exclusivity option adding 30-40%, so brands see clear, data-backed pricing tiers upfront.

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Morgan Westbrooks's Instagram Engagement Rate: 0.63%