Shift Content Mix Toward Reels
Reels are generating a 12.73% engagement rate compared to just 0.57% on posts — a 22x performance gap that demands an immediate content strategy shift.
Details
Pushti Khatri should aim to make at least 60-70% of upcoming content Reels, as this format is clearly resonating with the 131,011 followers far beyond the account-level 0.55% ER. Prioritize short-form financial explainers or money tips as Reels to capitalize on this outsized engagement signal.
