Shift Posting Mix Toward Carousels
Megha Chaubey's current engagement rate is 0.51%, sitting at the floor of the macro benchmark range of 0.5-1%.
Details
Carousels average 0.55% ER versus Reels at 0.52% and static images at 0.45%, meaning a deliberate shift toward carousel-first content could push their ER above their current baseline. Aim to make at least 50% of their next 20 posts carousels, using multi-slide storytelling or educational formats that reward swipe-through behavior and drive repeat interactions.
