Shift to Reels to Maximize Reach
The current engagement rate sits at 3.01%, which is below the nano-tier benchmark of 3.5-8%, and Reels are proven to drive higher reach for accounts under 50K followers like MeekoMaineAdventure at 1,048.
Details
Since Reels command a 20-40% premium in brand deal value over standard feed posts, consistently publishing Reels could simultaneously push the ER closer to the 3.5% floor of the tier and increase the estimated per-post value beyond the current $25-$75 range. Start by converting the next 3 adventure posts into short-form Reels with on-screen text and a clear hook in the first 2 seconds.
