Double Down on Reels Immediately
Reels are generating a 352.13% engagement rate compared to just 1.74% on posts, a gap that is too significant to ignore.
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Given that Reels get higher reach for accounts under 50K followers and myranda sits at 13,170, this format is the clearest growth lever right now. Shift at least 70% of the upcoming content calendar to Reels to capitalize on this outsized performance.
