Lucas Kanard's InstagramEngagement

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lucas_kanard
Lucas Kanard

@lucas_kanard · 22.3K followers

0.00%

Top 5% of creators your size

Your audience is 5x more engaged than average

$500-$2K per post

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We will start with this profile.

LowAverageGoodExcellent
1.0K
Median Likes
18
Median Comments
21
Posts Analyzed
$500 – $2Kper sponsored post

Based on 22.3K followers · 4.56% engagement

Next step

Want brands to pay you?

Snippet can use this instagram result for @lucas_kanard to find brands, write emails, and help you close deals.

Your post rate

$500-$2K

What Snippet does next

Comes next

Find brands

Brands that already pay instagram creators and fit your audience.

Write emails

Use @lucas_kanard's $500-$2K post rate so brands know what to pay.

Follow up

If a brand replies, Snippet keeps the deal moving.

First message

I'd show brands why @lucas_kanard's instagram audience is a fit and ask for $500-$2K per post.

Want Snippet to find brands and send the emails?

Close deals for me

No charge today

Next steps

What to fix next

Simple fixes that can help brands take you more seriously.

Move 01

Shift Post Mix Toward Carousels

The Posts ER is already outperforming the Reels ER by 1.65 percentage points (5.72% vs 4.07%), signaling that the audience responds more strongly to static or multi-image formats.

Details

Since industry benchmarks show carousels lead all formats in engagement, prioritize publishing at least 2 carousel posts for every Reel to capitalize on this existing audience behavior. Audit the last 21 posts and identify the top 5 by engagement, then reverse-engineer their format, topic, and caption structure to replicate that pattern.

Move 02

Drive Comments to Fix Like/Comment Imbalance

A Like/Comment Ratio of 47:1 — with a median of 1,000 likes but only 18 comments per post — indicates passive consumption rather than active community dialogue, which can suppress algorithmic distribution.

Details

Add a single, specific open-ended question at the end of every caption to directly solicit responses, and reply to every comment within the first 60 minutes of posting to trigger reply threads. Doubling the median comments from 18 to 36 would meaningfully lower the ratio and signal stronger community health to both the Instagram algorithm and the 73% of brands that prioritize engagement rate over follower count.

Move 03

Leverage ER to Negotiate Higher Brand Rates

Lucas Kanard's 4.56% engagement rate is rated excellent for the micro tier (10K–100K), where the average benchmark sits at 2.5–5%, putting the account near the top of the bracket with 22,318 followers.

Details

At the standard influencer rate of $10–25 per 1,000 followers, the baseline feed post value is $223–$558, but the above-average ER justifies pushing toward the top of the estimated brand deal range of $500–$2,000 per post. Create and publish a rate card immediately — creators with published rate cards close deals 40% faster — and include a Reels premium line item of 20–40% above the base feed rate to reflect the format's higher reach potential for accounts under 50K followers.

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Lucas Kanard's Instagram Engagement Rate: 4.56%