Shift Reels Budget Toward Posts
Lubaib Gazir's Posts ER is 3.84% versus Lubaib Gazir's Reels ER of just 1.45% — a 2.39-point gap that signals Lubaib Gazir's audience responds significantly better to static or carousel content.
Details
Since industry benchmarks show carousels average 0.55% ER versus Reels at 0.52%, their posts are dramatically outperforming both formats at scale. Prioritize publishing at least 2 posts or carousels for every 1 Reel until Lubaib Gazir's Reels ER closes the gap with their overall 3.57% account average.
