Brendan Backstrom's InstagramEngagement

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lowbackability
Brendan Backstrom

@lowbackability · 902.6K followers

0.00%

Average for creators your size

$500-$2K per post

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We will start with this profile.

LowAverageGoodExcellent
4.0K
Median Likes
36
Median Comments
23
Posts Analyzed
$500 – $2Kper sponsored post

Based on 902.6K followers · 0.44% engagement

Next step

Want brands to pay you?

Snippet can use this instagram result for @lowbackability to find brands, write emails, and help you close deals.

Your post rate

$500-$2K

What Snippet does next

Comes next

Find brands

Brands that already pay instagram creators and fit your audience.

Write emails

Use @lowbackability's $500-$2K post rate so brands know what to pay.

Follow up

If a brand replies, Snippet keeps the deal moving.

First message

I'd show brands why @lowbackability's instagram audience is a fit and ask for $500-$2K per post.

Want Snippet to find brands and send the emails?

Close deals for me

No charge today

Next steps

What to fix next

Simple fixes that can help brands take you more seriously.

Move 01

Shift Feed Strategy Toward Reels

Brendan Backstrom's Reels are generating an 8.67% engagement rate compared to just 0.28% for static posts — a 30x performance gap that demands a format pivot.

Details

Aim to make at least 70% of their upcoming content Reels, since this single format is single-handedly pulling their overall account ER to 0.44% despite the drag from low-performing static posts. Given that the mid-tier benchmark sits at 1-2% overall ER, leaning into Reels is their clearest path to closing that gap.

Move 02

Add Direct CTAs to Reduce Like/Comment Ratio

Brendan Backstrom's like-to-comment ratio is 154.3:1, meaning their audience scrolls and double-taps but rarely stops to respond — a signal that their captions are not prompting conversation.

Details

End every Reel and carousel with a single, specific question tied to their low back content (e.g., 'Which of these 3 moves causes them the most pain — drop the number below') to convert passive likers into active commenters. Since 73% of brands prioritize engagement rate over follower count, lifting their comment volume is a direct lever on their $500-$2,000 per post brand deal value.

Move 03

Publish a Rate Card to Accelerate Brand Deals

With 902,560 followers and a Reels ER of 8.67%, Brendan Backstrom has a strong negotiating position, yet without a published rate card they are likely leaving deals on the table — creators with rate cards close deals 40% faster.

Details

Use the industry benchmark of $10-$25 per 1,000 followers as their floor, apply the 20-40% Reels premium on top, and factor in usage rights (add 25-50%) and exclusivity (add 30-40%) as line items. This structures their pricing above the current $500-$2,000 estimate and signals professionalism to inbound brand partners.

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Brendan Backstrom's Instagram Engagement Rate: 0.44%