Shift Feed Strategy Toward Reels
Reels are generating a 123.79% engagement rate compared to just 1.01% for standard posts — a gap that demands an immediate content pivot.
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Industry benchmarks confirm Reels get higher reach for accounts under 50K followers, and at 58,103 followers Rajeev Rajguru - Food | Experiences | Travel sits right at the edge of that advantage. Aim to make at least 70% of the next 10 posts Reels to capitalize on this outsized performance before the account scales further.
