Willis's InstagramEngagement

Powered by Snippet

kidcudi
Willis

@kidcudi · 3.3M followers

0.00%

Top 20% of creators your size

$5K-$25K per post

Get brand deals

We will start with this profile.

LowAverageGoodExcellent
21.4K
Median Likes
256
Median Comments
20
Posts Analyzed
$5K – $25Kper sponsored post

Based on 3.3M followers · 0.65% engagement

Next step

Want brands to pay you?

Snippet can use this instagram result for @kidcudi to find brands, write emails, and help you close deals.

Your post rate

$5K-$25K

What Snippet does next

Comes next

Find brands

Brands that already pay instagram creators and fit your audience.

Write emails

Use @kidcudi's $5K-$25K post rate so brands know what to pay.

Follow up

If a brand replies, Snippet keeps the deal moving.

First message

I'd show brands why @kidcudi's instagram audience is a fit and ask for $5K-$25K per post.

Want Snippet to find brands and send the emails?

Close deals for me

No charge today

Next steps

What to fix next

Simple fixes that can help brands take you more seriously.

Move 01

Convert Comments Into Conversation Loops

Their like/comment ratio sits at 97.8:1, meaning for every 255.5 median comments they're generating 21,442 median likes — comments are severely lagging relative to passive engagement.

Details

Actively reply to comments within the first 60 minutes of posting and end every caption with a direct, single-answer question to lower the barrier to response. Even a 20% lift in comment volume would meaningfully improve their 0.65% ER and strengthen their positioning against the 0.5-1% macro benchmark.

Move 02

Shift Content Mix Toward Carousels

Industry benchmarks show carousels lead all formats at 0.55% ER versus 0.52% for Reels and 0.45% for static images — a meaningful gap at their scale of 3.3M followers where small ER differences translate to tens of thousands of additional interactions.

Details

Audit their last 20 posts and identify what percentage are static images, then replace at least half of those with carousel formats that tell a story across 3-5 slides. This single format shift, applied consistently, can push their current 0.65% ER further above the macro-tier floor of 0.5%.

Move 03

Publish a Rate Card to Close Deals Faster

Their estimated brand deal value ranges from $5,000-$25,000 per post, but without a published rate card they are likely leaving negotiation time and money on the table — creators with rate cards close deals 40% faster according to industry data.

Details

Build a one-page rate card anchored to their 0.65% ER (which rates as 'good' for the macro tier) and note that 73% of brands now prioritize engagement rate over follower count, making their above-floor ER a genuine selling point. Include a Reels line item at a 20-40% premium over their base feed post rate to capture the full value of that format.

Free · No sign-up needed

What does your Instagram say about you?

Get a free analysis like Willis's: engagement rate, brand deal value estimate, and personalized tips.

Analyze your Instagram
Willis's Instagram Engagement Rate: 0.65%