Shift Posting Mix Toward Reels
The current engagement rate of 0.82% sits well below the 2.5-5% benchmark for micro-tier accounts, and Reels are proven to drive higher reach for accounts under 50,000 followers like Khadija Mazhar at 10,327.
Details
Prioritize Reels as the primary format in the next 10 posts, since they command the highest content-format engagement and also carry a 20-40% rate premium for future brand deals — directly increasing the estimated deal value beyond the current $40-$125 per post ceiling.
