Go All-In On Reels Now
Kene Nwangwu's Reels are outperforming their static posts by over 10x — 5.39% ER versus 0.51% for posts — yet their overall account ER sits at just 0.25%, well below the 2.5-5% benchmark for micro creators.
Details
With under 50K followers, Instagram's algorithm actively prioritizes Reels for reach, meaning shifting their content calendar to majority Reels is the single fastest lever to close that gap. Aim to publish at least 3 Reels for every 1 static post until their account-level ER climbs above 1%.
