Convert Comments Into Conversations With CTAs
Jyoti Sondhiya's like-to-comment ratio is 179.8:1, meaning their 1,588 median likes are generating only 26 median comments per post — comments are their weakest engagement signal.
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Add a direct, specific question or poll sticker to every caption to lower the barrier to reply, since comment-driven engagement signals are weighted heavily by the algorithm. Even moving their ratio to 150:1 would meaningfully increase their overall ER above its current 3.77% and strengthen their case for brand deals, given that 73% of brands prioritize engagement rate over follower count.
