Shift Feed Mix Toward Carousels
Jyll Mackie's current engagement rate of 0.54% sits well below the 2.5-5% benchmark for micro-tier accounts, and carousels average 0.55% ER versus 0.45% for static images — making them Jyll Mackie's highest-performing format by format benchmarks.
Details
Audit Jyll Mackie's last 20 posts and identify how many are static images, then replace at least half of upcoming static posts with carousel formats covering home styling tips, before-and-after reveals, or room breakdowns to systematically lift Jyll Mackie's posts ER above its current 0.53%.
