Shift Content Mix Toward Reels
Meenakshy 🌼's Reels ER (2.98%) outperforms the overall Posts ER (2.21%) by nearly 35%, and industry data shows Reels get higher reach for accounts under 50K followers — the account is at 11,924.
Details
Increasing Reels frequency to at least 2-3x weekly will help close the gap between the 2.21% average and the 2.5-5% micro-tier benchmark.
