Shift Posting Strategy to Carousels
The current engagement rate is effectively 0.0% across 28 analyzed posts, far below the 1-2% benchmark for mid-tier accounts with 100K-1M followers.
Details
Industry data shows carousels average 0.55% ER — the highest among all content formats — so replacing static posts with multi-slide carousels is the single fastest format lever Sebastian Ferro can pull. Aim to make at least 3 of the next 5 posts carousels, using slide 1 as a hook and slide 2+ as the payoff to force swipe-through behavior and signal value to the algorithm.
