Shift Content Mix Toward Reels
Jen Jen's Reels ER of 12.68% dwarfs the overall Posts ER of 3.51% and sits far above the 0.52% industry average Reels ER benchmark.
Details
Since the 83,636-follower account is close to the sub-50K threshold where Reels get amplified reach, increasing Reels frequency relative to static posts should lift the blended ER above the current 3.52%, which is already rated excellent for the 10K-100K micro tier (2.5-5% benchmark).
