Prioritize Reels Over Static Posts
Pam Fajardo's Reels ER sits at 8.71% compared to just 0.54% for regular Posts — a gap of over 16x that also crushes the industry Reels benchmark of 0.52%.
Details
Shifting the content calendar to weight Reels more heavily (aim for 3-4 per week) is recommended since this format is clearly what the 103,671 followers respond to.
