Shift Budget Toward Reels Exclusively
Oshin Shrivastava's Reels are generating a 24.41% engagement rate compared to just 0.76% on posts — a 32x performance gap that makes the content decision clear.
Details
Out of their 22 posts analyzed, prioritize Reels as their primary format and reduce static or carousel output until their overall account ER climbs closer to the 1-2% mid-tier benchmark they are currently sitting at the floor of (1.06%). Aim to publish at least 3 Reels per week and track whether their account ER moves above 1.5% within 30 days.
