Convert Static Posts to Carousels
The current engagement rate of 3.47% is solid for the micro tier, but carousel posts benchmark at a higher format ER than static images (0.55% vs 0.45% industry average), meaning shifting static content to multi-slide carousels could incrementally push median likes above the current 506 per post.
Details
Audit the last 20 posts and identify any single-image educational or storytelling content that can be restructured into 3-7 slide carousels to maximize swipe-through signals to the algorithm.
